What are the things you will learn?
A broad foundational course designed for those interested in beginning a serious hospitality career or for those wanting to enjoy the subject.
A full oenology, culinary arts, and nutrition knowledge, thus bringing full circle all interconnected wine industries.
Understanding of the most prevalent grapes used in the wine industry, based on a varietal approach. This course offers a basic understanding of the major grapes sold commercially and understanding them.
You will study the correct and methodical approach to wine evaluation.
Acquire knowledge and experience of correct professional sensory evaluation.
Learn correct wine terminology, understand label information, appellation concepts, service techniques as well as food and wine pairing theories.
Gain an appreciation for all types of wines and feel comfortable and confident when selecting and buying wine.
Gain knowledge of old and new world wine regions as well as sparkling, fortified wines, spirits and ales.
This course prepares you for your start as a professional in the wine business and industry.
Further develop your tasting skills.
Learn about proper storage and wine management practices.
You will be introduced to the most important wines and grapes from all around the world.
You will be introduced to most major and minor wine regions in the world, big countries and small.
Understanding EU regulations and global understandings.
Course Curriculum
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1
Module 1
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Introduction
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A Short Wine History
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2
Module 2
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Thomas Jefferson classification of Bordeaux wines
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Classification of Bordeaux wine cont'd
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3
Module 3
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Wine and the Wine Making Process
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The Five Steps to tasting Wine
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Types of Wines, the Grape Varietals and Wine Labels
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COMMON WINE GRAPES AND TYPES (A to Z)
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Noble Rot vs Ice Wine…and Late Harvest Wines
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The Story of Philloxera. The Wine Killer!
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HOW CHAMPAGNE IS MADE
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4
Module 4
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What Are Old World and New World Wines?
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Style of Old World and New World Wines
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Naming of Old World and New World Wine
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Let’s discuss this in more detail
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Influence of Old World and New World Wine
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Is Old World or New World Wine Better?
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5
Module 5
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Argentina wine
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Australia Wine
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Austria wine
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California wine
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Chile wine
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France wine
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Germany wine
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Italy wine
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New York and Canada wine
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Oregon wine
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Spain wine
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Washington wine
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6
Module 6
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Wine Law
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Wine laws in Europe
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Wine laws in the New World
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EU and USA wine trade agreement
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Common organization of the market in wine
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Keywords relevant to wine law
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Keywords relevant to wine law
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7
Module 7
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Recommended Reading and Wine Sources
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8
Wine Correspondent Alliance Examination
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True or False Section
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Multiple Choice Questions
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Benefits of Taking The Course
Consumers want to learn, which is significant enough. There is an incentive to taking a wine course.
Building confidence is a key inspiration to take a course.
Wine has been enjoyed by countless generations for its positive social and cultural influences and contribution to general health and well-being. The more we learn about it, the greater our own enjoyment and appreciation becomes.
Wine, however, has been around for a very long time, and over those years has been the subject of countless studies. The positive effects of wine consumption are numerous and said to include the following – preventing cancers and memory loss, reducing the risk of dementia, heart disease, stroke and type 2 diabetes. It is said to slow the aging process, and even prevent weight gain. How good is that? Another benefit which is often overlooked is the reduction of stress. We live busy, active, often hectic lives and stress is something which affects many of us more often than we’d like.
Wine has been enjoyed by countless generations for its positive social and cultural influences and contribution to general health and well-being. The more we learn about it, the greater our own enjoyment and appreciation becomes.
Wine, however, has been around for a very long time, and over those years has been the subject of countless studies. The positive effects of wine consumption are numerous and said to include the following – preventing cancers and memory loss, reducing the risk of dementia, heart disease, stroke and type 2 diabetes. It is said to slow the aging process, and even prevent weight gain. How good is that? Another benefit which is often overlooked is the reduction of stress. We live busy, active, often hectic lives and stress is something which affects many of us more often than we’d like.
Plus, the more we think about what we are drinking, the more we can enjoy and appreciate the
complexities and subtleties of what is in our glass. Another benefit is taking into account the quality of
wine instead of price.
Regarding the food and wine profession; staff trainings and wine education seem to be the first to be cut in beverage programs across the county. Why? Education isn’t tangible and is seen as a cost and not an investment! However, there is data that shows how wine education and training can actually improve your bottom line! How?
According to Harvard Business Review, staff training can improve performance by 22 percent, while training accompanied by coaching can improve performance by 88 percent.
In a study conducted by the employment service firm Spherion Atlantic Enterprises, 61 percent of respondents who received professional development said they were very likely to remain with their current employer for five years or more
Therefore, well Trained Team Members:
Gain confidence which translates to customers gaining confidence in their recommendations, which results in trust and customer loyalty/retention, improves ability to apply suggestive selling techniques, and generates employee loyalty, team building and productivity.
The Wine Ambassador Certificate programs offers a training for the hospitality industry and general wine enthusiast. It affords you a tax-deductible donation and membership in to the Wine Correspondent Alliance.
And helps provide a way for the serious professional to get an edge in their career path in wine industry.
This Program has a Charity component.
Almost every donor interviewed identified with a specific cause they felt passionate towards - and for 75% of people this was the key influence behind their giving – Charity Aid Foundation
Regarding the food and wine profession; staff trainings and wine education seem to be the first to be cut in beverage programs across the county. Why? Education isn’t tangible and is seen as a cost and not an investment! However, there is data that shows how wine education and training can actually improve your bottom line! How?
According to Harvard Business Review, staff training can improve performance by 22 percent, while training accompanied by coaching can improve performance by 88 percent.
In a study conducted by the employment service firm Spherion Atlantic Enterprises, 61 percent of respondents who received professional development said they were very likely to remain with their current employer for five years or more
Therefore, well Trained Team Members:
Gain confidence which translates to customers gaining confidence in their recommendations, which results in trust and customer loyalty/retention, improves ability to apply suggestive selling techniques, and generates employee loyalty, team building and productivity.
The Wine Ambassador Certificate programs offers a training for the hospitality industry and general wine enthusiast. It affords you a tax-deductible donation and membership in to the Wine Correspondent Alliance.
And helps provide a way for the serious professional to get an edge in their career path in wine industry.
This Program has a Charity component.
Almost every donor interviewed identified with a specific cause they felt passionate towards - and for 75% of people this was the key influence behind their giving – Charity Aid Foundation
Wine Correspondent Alliance, OFFER Purchase of this course Is equivalent to the annual Business Memberships, which includes:
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Membership to the WCA scholarship foundation
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Official Member Shirt and Wine lanyard
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Official Wine Alliance Business Member Plaque
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Access to exclusive events and wine tastings.
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Access to online content/events (articles, wine reviews, tastings etc)
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"Wine Lively", WCA’s official newsletter
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An active role in building Tampa Bay’s growing wine community!
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Qualifies for Wine Alliance Donor Account
Wine Correspondent Alliance, Inc 501c3 - EIN # 84-3985211; DLN: 26053466002440 with Public Charity Status
and Contribution Deductibility under IRC Section 170. Qualified to receive tax deductible bequests, devices,
transfers or gifts under Section 2055, 2106, or 2522. - CERTIFIED WINE AMBASSADOR US Trademark Serial
Number: 90307815